‘THEY OFFERED MORE MONEY, HE STILL SAID NO.’ Stephen Curry’s Stunning $400 Million Li-Ning Deal Is Back in the Spotlight After Fans Learn He Walked Away From an Even Bigger Payday. What looked like a massive business victory now has the basketball world debating the decision that could have changed the course of Curry’s empire—and the sneaker industry itself.
Stephen Curry’s “landmark” sneaker deal finally has a dollar figure. According to ESPN’s Shams Charania, Curry has agreed to a 10-year endorsement contract with Chinese sportswear giant Li-Ning worth more than…